Getting started

Data source

School

Academy

Advanced

Identifying Users and comanies is the key to analytics!

Identifying users means capturing the identity of your users and attaching information with an identify call. The best place to invoke the identify call is when a user signs up successfully or logs into your product.

More details here.

Identifying users allow you to:

a) Look behind a graph

b) Understand a single user behaviour

c) Segment on the basis of user traits

Click on a graph to see a drill-down of the users who belong to it. By default we will show you the user first name, last name, and email.

You can open a user profile by clicking on his/her name in the side panel above, or directly from the user list.

You can also search and Segment users based on the data you have attached to them during the identify call.

These data points are called “user traits” (Segment spec). Typical user traits includes:

Identifying companies is key to steer your company with company level metrics (remember you sell to companies, not employees!).

The group identify call is identical to the identify call, except that it helps you identify companies (full workspaces) inside of your product instead of individual users.

This will allow you to use our company-level reports inside of June and see which companies are using your product and what they are doing.

Technical implementation details

For B2B SaaS identifying companies (or groups) is traditionally key. Identifying companies allow you to:

a) Look behind a graph

b) Understand a single company behaviour

c) Segment on the basis of company traits (group trait)

In addition to metrics at a user level, like user retention, June gives you metrics at a company level, such as the company retention - the % of companies that retain over time. Adopting group identify call will unlock these.

To look behind a graph, open a company-level analysis such as your “Active companies”, then click on a graph.

You should notice companies showing up in the breakdown, not users.

You can open a company profile by clicking on its name in the side panel above, or directly from the company list.

You can segment companies based on the data you have attached to them during the group identify call.

These data points are called “group traits” (Segment spec). You can

On this page